Sponsorship Opportunities

If you are going to be associated with a comic convention it may as well be the Britain’s Coolest! 

Sponsoring The International Comic Expo and/or Comics Uncovered means that you are helping to support a vital arts event within the West Midlands and Britain as a whole that promotes literacy and the visual arts and also brings thousands of visitors to the area of the event.



ICE is a medium sized, non profit making comic convention attracting a growing number of people to the city of Birmingham, UK every September and includes a large guest list of creators from all over the world, around 90 exhibitors including publishers, dealers and creatives and a full program of educational and fun events.
We attract a varied demographic of visitors with 60% of our paying visitors in 2016 being between 25 – 40 years old with 40% of those being female. 22% of our visitors are between the ages of 14 – 17 and kids go free.
• Any funds raised from the convention go back into improving and expanding the event for the following year.


• We stand for inclusion, diversity, creativity and integrity.
• We champion artistic expression, equality and fairness
• We care about literacy for reluctant readers, freedom of
speech and creator’s rights.
• The purpose of ICE is to create a safe, friendly and fun environment with a sense of occasion for those who love the medium of comics to enjoy sequential art in all of its forms by making artists and writers from all over the world accessible to our visitors.
The main aim behind this is to help enrich the lives of those attending and to make comics more assessable at all.
• We also aim to give small publishers and independent artists and writers an affordable platform to reach more readers and to make valuable contacts.
• We give retailers and dealers an affordable platform to sell comics and comic related merchandise. We recognise the importance of the retail and distribution sector of the industry and support it.


Sponsorship Packages:
There are five different levels of Sponsorship that are available if you wish to fund our events (we are also happy to discuss tailored packages to suit your requirements):

Main Expo Sponsor (x1 place available)
The main sponsor of the expo is associated with every event at all levels. We include your logo/ name and – if applicable – tagline in all of our advertising, marketing and promotion. This can include any Radio, TV or press advertising or publicity as well as full coverage on our main website (with a live link to your site if applicable). You have the option of being featured within our main titles in the form of “Your name” presents ICE – Britain’s Coolest Comic Convention, or “…brought to you by “Your name”.

Alternative titles may also be considered if applicable.
You would be allowed to display banners and posters within the expo venue and – if applicable – given up to four standard 6×6’ areas of exhibition space within the main event hall.
Your staff would be given free access to the expo as visitors, up to a maximum of 100 free passes so sponsorship of ICE is a great affordable way to treat your staff to something really special, and finally you would be given up to two pages of advertising space within any printed and digital events guide, with your logo appearing on the cover artwork. A minimum of 1000 copies will be printed and given away to visitors and the digital guide has a circulation of over 10,000 fans on our email list plus facebook and twitter feeds.
The amount required for main sponsorship is negotiable starting at £12,000

Official Expo Sponsor (x4 places available)
An official Expo sponsor is listed on the website as such (with a live link to your site if applicable including your logo and a large banner) and is given up to 20 free entry passes to the show.
You will also have the option of a free exhibition table at the event and a free full page advertisement within the events guide.
The amount required for official sponsorship is £3500

Guest Sponsor

If you are a comics retailer or publisher you may like to sponsor a guest at the expo. Guest sponsorship. For this you will receive free banner advertising on our website a free table at the expo, a full page advert in our event guide and the guest you sponsor will be based at your complimentary table. This is a great opportunity to maximise your exposure and profits at the event itself and beyond.

The amount required for guest sponsorship is £2500

Event Sponsor (14x places available each year)
During the weekend of the expo various smaller events are scheduled including panels, quizzes, interviews and screenings. You can sponsor one such event. Your name will be listed as the event sponsor both on our website (with a live link to your site if applicable) and in the events guide. Your company name will also be mentioned at both the beginning and end of the event as event sponsor with a “thank you” from the host.
The amount required to sponsor an event is £500

Competition Sponsor
You can sponsor our various competitions, providing prizes for the winners. These prizes can be cash prizes for adult competitions and non cash prizes for children’s competitions.
You can also suggest competitions to the organisers, such as prize draws to win your products.
You will be listed on our website as a competition sponsor with your company name mentioned with a thank you in the competition text and mentioned when prizes are awarded at the expo.
The amount required to sponsor a competition is £100

To find out more about our sponsorship opportunities or to talk about a tailored package to suit your company’s needs please call Event Director Shane Chebsey on: 07843443340 or email us at: smallzone.events@gmail.com and put “Sponsorship Enquiry” in the subject bar for a swift reply.